Wellington talk: analytics for successful websites

I’m giving a free talk on Thursday 20th July, 5.30pm at the Reserve Bank of NZ in Wellington.

You can register for the talk on Eventbrite – come along!

It’s about how to make your website successful using analytics and SEO, and I’ll give practical tips and real case studies of data in action.

We’ll cover:

  • understanding user paths to see how people navigate through your content
  • designing products with success measurement in mind to build a data-driven culture
  • communicating results to your design and technical team and how to tackle issues
  • case studies, including quick-wins and not-so-obvious ideas
  • discover what the analytics dashboards can do for you

Hope to see you there.

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