January 2024

GA4 pros and cons

https://www.youtube.com/watch?v=BnJ2yUFEPZ8 Here’s a talk I gave about the pros and cons of GA4, for the Wellington Content Strategy Group in late 2023. It covers my first impressions – the tool is changing all the time. If you need help with GA4 please get in touch.… Read More »GA4 pros and cons