Measurable online success
We go beyond the data to understand your audience and achieve meaningful success.
We use data to help you achieve your website goals
Dashboards
Get a clear view of your performance, from campaign to conversions. Find out what works, and show the value of your work to your organisation.
GA4 support
Make the most of what GA4 has to offer. Track the things you care about, and find actionable performance insights.
GA4 training
GA4 training to uncover insights in your data. We help you understand your website performance and make data-based decisions.
We are a New Zealand all-of-government Marketplace approved supplier for data analytics and SEO, and user insight.
Digital marketing
Get a clear view of your marketing performance from all campaigns and traffic channels. Find out where your traffic is coming from, and discover opportunities to grow your audience and increase conversions.
Content performance
We’ll help you define what success looks like, and use data to understand and meet the needs of your audience. We specialise in large, content-driven sites.
Increase conversions
We help you get more of the things that matter, like contacts, purchases, bookings and downloads.
Our clients say...
(Lanalytics) simplifies everything for us so we know what we should and shouldn't be putting our time into.
Nicole Ballentyne
Te Papa Venues
"Working with Lana has transformed our marketing team to be more data-driven, helping us to understand our users and devleop a pipeline of data-informed opportunities."
Andrew Underwood
Silverstripe
"Based on your performance analysis we see many easy wins, and some longer term opportunities that will deliver on delivering!"
Jo Darby
Ko Tātou
"Lana has helped me feel so much more positive about this area (analytics), through her guidance, teaching and passion for analytics."
Nicola Bridge
Te Papa Venues
Data made simple.
We get to the heart of your needs, and bring you along for the ride so you can own your digital performance.
As a marketer, the least favourite part of my role has been making sense of the analytics. Lana has helped me to feel so much more positive about this area – through her guidance, teaching and passion for analytics. She is excellent at explaining (in plain English) how it all works and has made a big difference to our online results. I feel very grateful to have Lana’s expertise and guidance and plan to stay in contact with her throughout my career.
Nicola Bridge
Function and sales - Te Papa Venues
Function and sales - Te Papa Venues
Working with Lana has transformed our marketing team to be more data driven, helping us to better understand our users and develop a pipeline of data-informed opportunities. Lana quickly identified where we needed help, and within a few sessions we were working smarter as a team. Professional, thoughtful and an analytics guru, Lana has been great to work with and continues to be our point of reference for all things analytics.
Andrew Underwood
Product Marketing - Silverstripe
Lana has been such an asset to Te Papa Venues. She has helped us significantly improve our website traffic and design, leading to an increase in capturing our target audiences. In regards to analytics and Google AdWords which can seem really overwhelming, she simplifies everything for us so we know what we should and shouldn't be putting our time into.
Nicole Ballentyne
Function and sales - Te Papa Venues
Let’s work together to get your data useful and used.
Get in touch for a coffee to discuss your digital performance needs.