Search performance on launch – comparing GOV.UK with Directgov

Published 22 November 2013 Analysis that shows our URL re-direction strategy worked, by transferring external search engine traffic from Directgov and Business Link to GOV.UK when we went live. See post on GDS blog – Search performance on launch: comparing GOV.UK with Directgov


Published 3 October 2012 Google’s algorithm get’s increasingly smarter at identifying good content – how we’re ensuring that GOV.UK performs well in search results. See post on GDS blog – SEO for GOV.UK