I offer basic Google Analytics and SEO training to help people improve the reach and engagement of their website. It’s usually best to provide training once we’ve got an understanding of your users, then we can hold customised sessions. You won’t become experts in a couple of sessions, but you will be able to use data better in your day-to-day work.
BNZ case study
The Digital Manager for BNZ got in touch because she wanted to give her team the skills to:
- find out what BNZ customers want
- back their content and design decisions with evidence
- show the value of their work with measurable improvements
The team found valuable insights about their content in the session, and learned techniques to monitor performance.
Michelle Anderson, Digital Content and Communications Manager for BNZ said “I used your handy little sticker the other day to find some data to strengthen an argument. Felt very chuffed.”
Full case study: BNZ analytics training